Upcoming
New Rules of Data Quality: Reinventing Survey Quality Assurance for Researchers
October 9, 2025
10:30 AM -11:30AM EST
Live Webinar
About This Webinar
Discover how leading organisations like the Financial Times are tackling the hidden risks of poor-quality data—and learn how you can strengthen trust in your online research.
In an era where online panels dominate the research landscape, data integrity is everything. Yet, the industry faces growing challenges: 38% of responses discarded due to poor quality, rising concerns over transparency, and “unknown” respondents undermining trust.
This webinar uncovers strategies, frameworks, and tools that can help you master quality data collection and protect your business from costly missteps.
Key Takeaways
How the Financial Times tackles online panel discrepancies and minimizes discarded responses
Latest AI-driven quality checks to identify fraud, gibberish, and disengagement in real time
Behaviour-driven survey design to keep respondents authentic and engaged
Supplier evaluation scorecards and accreditation frameworks for transparent partnerships
Why cheap data leads to costly mistakes—and the ROI of investing in higher-quality insights
Reserve Your Spot Today
Meet Your Hosts

Camilla Hasler
Sales Director, Panel Business, UK & EU | Borderless Access

Jessica McCarthy
Senior Researcher | Financial Times
